Microsoft Integrates ChatGPT into Azure AI

Rory Greener

The tech giant integrates ChatGPT into its Bing, Office, and it Azure service, as the trending tech topic rockets

Microsoft Analysis
Microsoft Integrates ChatGPT into Azure AI

ChatGPT is the latest trending tech topic, kicking off 2023 with an AI-powered chatbot which answers general-purpose questions and requests.

This week, Microsoft officially announced that it integrated ChatGPT in its Azure OpenAI Service, following Microsoft’s significant investment into OpenAI, the service’s parent company.

The move facilitates the integration of AI models into business services, applications, and operations for Microsoft Azure enterprise customers.

Microsoft is developing its ChatGPT solution in partnership with OpenAI with a scalability mission and “continued commitment to democratizing AI.”

Microsoft’s Azure platform optimizes emerging AI content creation platforms like ChatGPT-3.5, Codex, and DALL.E 2 with new enterprise-grade capabilities and infrastructures.

The service is available via the Azure suite, and Microsoft has provided select customers with OpenAI services since 2021. The AI service provided by the company has produced content for eCommerce brands that assisted customers in locating suitable purchases.

Using Azure AI, ChatGPT to Optimise Bussiness Operations

Current Azure AI client KPMG is using Microsoft solutions to assist companies in understanding significant efficiencies during tax ESG (Environmental, Social, and Governance) initiatives.

Brett Weaver, an Azure AI Partner and Tax ESG Leader at KPMG, revealed:

Companies are moving to make their total tax contributions publicly available. With much of these tax payments buried in IT systems outside of finance, massive data volumes, and incomplete data attributes, Azure OpenAI Service finds the data relationships to predict tax payments and tax type—making it much easier to validate the accuracy and categorize payments by country and tax type.

In its OpenAI press release, Microsoft did not mention the Hololens or any of its other immersive XR projects. The company’s Hololens 2 device already has voice control, which multiple vertical end-users can use for immersive MR assistance applications that don’t require hands.

Microsoft’s MR device already contains the technology to support ChatGPT-based applications, third or first-party.

Although Microsoft executives are teasing a third Hololens interaction, company spokespersons noted that Microsoft would not release the third device until the firm reaches a significant technological advancement for its end-users.

Microsoft Invests into ChatGPT

In January, Microsoft first announced its investments in OpenAI, the firm behind ChatGPT.

Microsoft purchased a 49 percent stake in OpenAI for $10 billion. The purchase also enables Microsoft to integrate OpenAI’s solutions into its search engine Bing, Office Suite, and Azure AI platform.

Microsoft is yet to integrate its full ChatGPT service into the Azure and Office suites.

When Microsoft fully integrates its acquired ChatGPT technology, the firm can provide rich CX solutions and services via its umbrella of applications.

ChatGPT may enhance agent-assist use cases for AI-ready enterprise end-users. The tech can support customer service employees in creating unique, personalized customer responses.

The role of ChatGPT can also considerably drive customer engagement and retention thanks to the solution’s naturally improved engagement over conventional eCommerce shopping journeys.

Google’s Role in the AI ChatBot Market

On the other hand, technology giant Google is also working on AI chatbot services.

Google is developing LaMDA, an AI chatbot solution which rivals ChatGPT.

Google is taking a “differentiated and careful approach” to its development of LaMDA, which Google may also integrate into its popular search engine.

The firm is also developing a self-driven unit called Waymo alongside its LaMDA innovation. The pair of technologies allows Google to build a “responsible AI” system to solve various consumer and enterprise-grade queries.

ChatGPT for Enterprise

For enterprises, ChatGPT is an avenue for teams to fulfil tasks using a machine learning service that can solve requests – the firm must review each request with accompanying content quality control.

ChatGPT leverages knowledge from various channels to compile general-purpose aggregated data the bot writes in a chosen style or format.

Enterprise users could use ChatGPT to create business resources like marketing content, translations, research documents, automated sales processes, and instructional materials.

The leading use case for enterprise-grade chatbots is customer experience solutions. According to Salesforce, data shows that AI chatbots are currently used by 23% of customer service companies to interact with customers.

In addition, Statista predicts that the market for chatbots will reach $83.4 million in 2023. Additionally, according to Userlike, 80% of customers use chatbots at some point during their purchasing journey. Meta’s Messanger service currently houses 300,000 chatbots.

While emerging chatbot solutions are not perfect, the services can fall victim to “uncanny valley” qualities, but solutions like ChatGPT still provide a reliable way to create instant content.

ChatGPT for Employee Training and Upskilling

As innovative firms explore enterprise use cases for ChatGPT, Virtualspeech integrates ChatGPT systems into virtual reality (VR) business solutions.

The firm is leveraging AI chatbot technology to provide employees with suitable training scenarios at various levels. The Virtualspeech immersive training platform allows trainees to access VR training solutions for performance reviews, public speaking, and job interviews.

Virtualspeech leverages ChatGPT via a text-to-voice program that generates real-time responses to a trainee in an immersive learning scenario.

The firm’s platform simulates meeting or event scenarios to help trainees overcome nerves and anxiety during a critical social-led business opportunity.

The VR training service uses ChatGPT to voice avatars that help trainees refine soft skills like interview technique, presentation skills, and handling difficult conversations.

According to Virtualspeach, the platform’s integrated ChatGPT avatars can answer follow-up questions, admit mistakes, challenge incorrect premises, and reject inappropriate requests from the user.

The platform secures enterprises with a VR training platform that generates two-way conversations to promote self-driven learning opportunities in business environments.

Virtualspeech’s ChatGPT benefits also provide enterprise end-clients with a scalable VR training solution that businesses can operate across a team without high cost and time expenditure.


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